March 7, 2008

Handango Smartphone Trends and Top Applications 2007

Handango released its 2007 year end trend report known as the Handango Yardstick today (full report here). For the first time in Yardstick history, mobile applications around entertainment eclipsed productivity related tools (ie. Ringtones, Games, GPS and IM solutions). Its no real suprise that BlackBerry has had a great year which even reflected in their application sales along with the Moto Q, Nokia N95 made into the top 10 handsets of the year. I am surprised to see Pam Treo amongst the top 10 devices. The average price of a mobile app is around $19.77.

In addition, they've listed the top applications downloaded for the top five mobile operating systems:

The top 10 applications for BlackBerry:
1. Ringtone Megaplex (ringtone library)
2. Sudoku (puzzle game)
3. Colour Your Trackball (trackball customizer)
4. IM+ (instant messenger)
5. Ascendo DataVault (password manager)
6. WorldMate Live Gold Membership (travel assistant)
7. Aces Texas Hold'Em - No Limit (poker game)
8. IM+ for Skype (instant messenger)
9. SplashID for BlackBerry (information security)
10. Crackberry Ringtones Deluxe (ringtone library)

The top 10 applications for Windows Mobile Standard:
1. Ringtone Megaplex (ringtone library)
2. SBSH Facade (home screen plug-in)
3. MobiTV (streaming television)
4. HandiTV (streaming television)
5. Fizz Weather (weather monitor)
6. SmartphoneNotes (note manager)
7. Agendus Standard Edition (calendar manager)
8. Agenda One (calendar manager)
9. PocketStreamer (streaming media)
10. IM+ (instant messenger)

The top 10 applications for Palm OS:
1. PocketMirror Standard Edition (Outlook synchronization)
2. Agendus Professional Edition (personal information manager)
3. SplashID (information security)
4. Ringo Pro (ringtone player)
5. Agendus Premier Edition (Outlook synchronization)
6. Snap (data entry tool)
7. Agendus Desktop Edition (Outlook synchronization)
8. Diet & Exercise Assistant (fitness assistant)
9. PocketMirror Standard Upgrade (Outlook synchronization)
10. SplashWallet Suite (personal identification manager)

The top 10 applications for Pocket PC:
1. Spb Pocket Plus (today screen plug-in)
2. Spb Mobile Shell (today screen plug-in)
3. Pocket Informant 8 (today screen plug-in)
4. MobiTV (streaming television)
5. Spb Backup (file backup)
6. Microsoft Voice Command (voice control)
7. Spb Diary (today screen plug-in)
8. Spb Time (clock)
9. Spb Phone Suite (phone features)
10. Spb Brain Evolution (brain trainer)

The top 10 Symbian OS applications are:
1. SBSH Papyrus (time manager)
2. Handy Calendar for S60 (calendar manager)
3. LCG Jukebox (music player)
4. ProfiMail (email viewer)
5. Quickoffice Premier (document manager)
6. Handy Weather for S60 (weather monitor)
7. Advanced Call Manager (call manager)
8. WorldMate Professional (travel assistant)
9. Ultimate Voice Recorder (voice recorder)
10. IM+ (instant messenger)

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