May 1, 2008

Garmin Nuvifone to be $500 at AT&T?

Engadget reports a story that the Garmin Nuvifone may end up costing you $500 through AT&T with a 2-year contract. In my opinion, this will make Garmin Nuvifone lose its competitive edge. Considering that there are plenty of phones available with GPS; this phone really does not offer much beyond whats already available. Its largest pull is the fact that Garmin has built a reputation on ease of use GPS and a loyal fan base. At $500, however, people will likely think twice as the sticker is in the premium phone range. If they would cleverly position this device at $200-300 range, it would give the market a good run for its money. Just my humble opinion.

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